
Global conservation investment still falls far short of what is needed. Conservation financing is rarely sustained, and often not directed to where it can do most good. The biggest shortfalls are in developing countries—often biodiversity rich, but economically poor. Those who benefit from biodiversity as a global good have an obligation to contribute more to looking after it. Effective biodiversity conservation is, in fact, easily affordable, requiring relatively trivial sums at the scale of the global economy.
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